We all must be aware of the digital future. No wonder advertisements have moved from televisions to newspapers to the web to social media. Digital trends have guided us to be dependent on an innovative set of tools, and this helps companies to expand in the near future.
The internet reaches a wide audience. Basically, it is used to convey personal and professional information with an engaging user experience. Nevertheless, do you know what web service is? It is the setting up of a website. The technology is used by web designers and web developers to enhance the whole web experience.
Web Designing and Web Development
In the present day, both the terms ‘web designing’ and ‘web development services are used interchangeably. However, both terms refer to two different aspects of the website-building procedure, thereby needing two exclusive skill sets.
There are major differences between web designing and web development. To be more precise, web designing is all about what the visitor sees on the website, whereas web development is about the operation of the website.
But with the solutions of EMB Global, you must not worry and fret about the difference between Web Designing and Website Development. Our tech consultants and delivery managers do the necessary in their part to cater to the overall requirement of your project by securing your payments through our Escrow Payment Security solutions and managing and delivering your project without you worrying at any stage!
Now let us describe the terms individually and then see the differences between both!
What are Web Designing and Web Development Services?
Website designing includes the processes essential to make your website visually aesthetic and appealing. Web designers help make your website look clean so that it’s easy for your customers to go through your products and services effortlessly.
Website designers are, therefore, also referred to as UX designers.
Web development is performed by developers who look after the back-end programming of the website. While web designers focus on the visual part of your website, web developers look at the more functional working of your website.
For instance,
A web designer uses CSS to design your homepage or about page layout. In contrast, a web developer writes the code that connects a website’s shopping cart to the online payment processing system.
What is Web Designing?
Web designing gives the feel and look of the website. It governs everything that incorporates visual aesthetics, layout, colour scheme, and information flow. The User Interface and User Experience (UI / UX) is an important visual aspects of a website. With the use of different colours, images, videos, and layouts, they bring an amazing digital experience to life.
It is about appearance, layout, and content. Design your web page with a focus on simplicity and applicable content. It is a surety that your website will look like never before!
The aesthetic appeal of the website is given by a web designer or a graphic designer. They are the ones who decide the colour and use of diverse graphics on the site.
The visual aspect of the website must grab the attention of the viewer so that they come again and again. Last but not least, web designing contributes a lot towards enhancing the long relationships between the customer and the business.
The different types of designers focus on unique and definite kinds of work. They are as follows:
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- Visual
- User Experience (UX)
- User Interface (UI)
What is a Web Development Service?
Web development services govern the code that gives a right tick to your website. It is basically divided into categories- front-end plus back-end.
The front-end of the application is actually the code accountable for determining how the site will display the designs generated by the designer. On the other hand, the back-end of the application is accountable for determining data within the database. The data is displayed on the front end.
Website developers, also known as programmers, make the website functional. To make it simpler, the web developers take the design and then break it into different components. They use HTML or a dynamic approach that incorporates programming languages like PHP to build up website pages.
Web developers focus on different programming languages. However, the languages that they use will depend on the kind of web development work. Three major web developers are as follows:
- Front-end
- Back-end
- Full-stack
Major Difference between Web Designing and Web Development Services
Now, we know about both terms, and they are two distinct disciplines. Let us jot down the major differences between web designing and web development.
| Point of Difference | Web Designing | Web Development |
| Coding | The designers are in charge of the usual look and feel of the site. They use software like Photoshop to generate images on the website. They make sure that the design layout is of the highest quality, but nothing requires coding here. | Web developers are required to code, and this is also their major part of the responsibility. |
| Assets | Website designers are required to create visual assets and elements like mock ups. | Web developers are there for their coding skills that add functionality to the website. They are the ones who translate web designers’ mock-ups to code by using HTML, JavaScript, and CSS. Developers do not need to generate visual assets like images, colour schemes, or fonts. They just have to code to execute them on the web page. |
| Costing | The cost of hiring a web designer is economical in comparison to a web developer. However, this may not be true in the case of highly experienced designers. | Web developers can be expensive as coding is the most sought out skill in the market. Hence the discrepancy in the cost may be due to the demand/supply factor in the market. |
| Skills | Web designers are required to be highly creative in their job. They must be able to understand the pain points of the users and create an interactive experience for the users. | Web developers on the other hand are required to be technically proficient in their jobs. They must be equipped with an understanding of the latest programming languages for creating websites. |
| Tools Required | Tools used by web developers are coding libraries as well as frameworks and issue-tracking platforms like GitHub and Jira. | Designers usually make use of design editing software like Photoshop, a CMS such as WordPress, and Elementor with wireframing plus prototyping tools. |
Now, it is clear that web designers and developers play a major role in building up and maintaining a website. In the end, the two roles are dependent on each other for an outstanding website.
In this day and age, web service is really the need of the hour. Every business needs to be present online. For that, web designing and web development are fundamental to digital marketing efforts. And, if you do not have an effective website, then you will surely lag behind in earning profits. So, it is always better to hire the services of a web designer.
Essential elements of website designing
1. Design and Layout
As we know, the overall look, design and layout of a website matter when someone visits the website. And the website design includes all such first-hand elements that are responsible for giving the website a pleasing look.
These design and layout elements are introduction/banner text, headers & footers, graphics and video elements. Website designers are also expected to keep up with the trends and use them for web designing purposes.
The website design also includes a mobile-friendly design that you can design after the website is fully developed.
2. Colour Branding
The colour scheme of a website depends entirely on the logo chosen by the business and the target audience. The best colour scheme is determined based on your personality, profession and target audience.
3. Graphics
Choosing the graphics for website logos and illustrations is the responsibility of a web designer. The graphics must be used based on the understanding of colour theory and psychology. Proper knowledge of integrating layouts, palettes and themes is essential.
4. Easy navigation
Your website must be easy to navigate whenever someone visits it for the first time. Make sure to include a search bar or navigation bar on your website. It makes the entire navigation for a product/service easy for the visitor.
Also, check if mobile and tablet users’ navigation process is seamless.
5. Hierarchy
A website’s hierarchy is crucial to attracting new prospects and customers, collecting email & contact information and generating high sales and revenue.
Understanding where an element should be placed to give the website an aesthetic and appealing look goes a long way. It can help you make a long-lasting, positive impression on the visitors. Also, you can quickly turn your visitors into loyal customers.
6. Accessibility
It is the duty and responsibility of website developers to design necessary codes for easy website loading. However, it is also essential that your website has graphics and elements that make the browsing process easy for smartphone users.
Today, maximum users browse the internet through mobile phones and tablets; hence the mobile UI/UX must be prioritised. You must ensure the website is accessible and appealing to users of all devices.
7. Website Speed
Along with optimising the website speed, design and elements, you must consider your website’s loading duration. If your website takes a long time to load, you will lose a lot of business due to the overall website bounce rate.
The bounce rate is the amount or percentage of users who leave your website immediately after visiting it for the first time.
Even a two-second delay in loading time can result in a higher bounce rate of up to 103%. A web designer should consider image compression during layout design.
If you’re an e-commerce business, having a speedy website and an online payment processing system can help you make instant sales. Users usually love shopping from sites with excellent loading speeds and staying on your website for longer.
Elements of Web Development
Web development requires skills like problem-solving and an understanding of complex coding languages such as HTML, JAVA, JavaScript, C++, CSS and Python. The web design and development process go hand-in-hand to bring the website design to life.
Be it any design, 2D, 3D, animation, or video, a web developer is required to bring together various elements into a live website.
The various web development elements are as follows:
1. Programming
Web development requires you to work with numerous coding languages. Usually, web developers are professionals in a website’s back-end coding and programming.
Hence, it would be best if you chose a web developer who is well-versed in programming and complex coding languages.
2. Optimising website
Website development helps optimize your website. Be it a website made from scratch or through a third-party solution, optimizing the website is non-negotiable.
Website developers make the process easy by taking care of the coding and using the best tools to make your website accessible to users. They can also help you optimize your website for all kinds of devices and reach a broader target audience.
3. Search Engine Optimisation
Your website requires programming and coding language and must be optimized for search engines like Google, Yahoo and more. While developing a website, ensure that you’re using the best SEO tactics to help your website rank higher in the search engines.
If not, an SEO expert can help you do the same using their experience and expertise in the field. They can allow you to insert SEO-friendly keywords, titles, Meta descriptions, and on-page and off-page SEO.
4. Content Management System
CMS, or Content Management system, is the most commonly used system today. Previously, website owners used to upload individual files through a third-party file upload solution. It was typically provided by web hosting.
But, today, CMS solutions such as WordPress and Shopify are used by developers. An expert website developer can help you develop your website by using coding languages and integrating your favourite design into a CMS of your choice.
5. Structure
Using well-structured coding lines is crucial to shortening your website loading time even when your website is immense. A suitably formatted website code can help boost your website’s overall speed. It can also help reduce the bounce rate significantly.
So, what should you do next?
Both web designing and web development are essential for building an online presence. While website design comprises the visual elements, web development is the website’s foundation.
Now that you know the difference between web designing and web development, you can make a better-informed decision on which one to focus on for your website.
It doesn’t matter if you’re looking to develop a website from scratch or redesign it; you’ll require both web development and web designing simultaneously.
Hiring a good website design & development agency can make your website 10x better and more beautiful. You get a solution for all your website development at one stop. Additionally, you can effortlessly manage and monitor all your marketing campaigns in one place.
Website development and designing is the first step to kickstarting your online business, checking your analytics, running campaigns, and maximizing your online sales.
Combine the Competency of Web Designing and Web development
Web designers and web developers, if combined together, can do wonders for your website. Owing to the accessibility of educational resources, both of them can help you and your business to reach great heights.
No matter what your business is, who your consumers are, and whatever is your client’s reach – a powerful web designing service is something needed for your business growth. In addition to this, you also get integrity, good performance, and 100% commitment. Web designers help you to be different and also make your online existence good. Coming across a reliable web.
Web designing company will really be beneficial for you and your business. A developer is at the ‘forefront of every business. They just focus on the goals of the client’s rendezvous. Whether you have a small or large enterprise whether you require any specific kind of functionality for your website, web developers will do it for you.
As a result, both factors are important for the success of the business. In today’s time, web designing and web development services are extremely in demand due to their scalability, patron’s-centric approach, reliability, stress-free management, and timely execution.
Final Words
Small, medium and large-sized companies are always on the hunt for re-designing or creating a website. Now, they will not be confused about the terms ‘web design’ and ‘web development’. Even though there may be individuals who can carry out both tasks, companies make sure to hire designers and programmers differently. The designers create the webpage, and the programmer handles the design file and looks after the development stage.
Effective web design is about the look of the website, including content creation, while web development services are about the smooth functioning of the website. Last but not least, the best web design service is one that efficiently combines the probabilities of web design along with web development to come up with an amazing website.
FAQs
Which one is more important, website designing or website development?
Both website designing and website development are equally important to create a high-quality website. Good design draws users in and makes the site enjoyable to use, while development ensures that the site works correctly and efficiently.
Do website designers and website developers work together?
Yes, website designers and website developers often work together to create a fully functional website. Designers create the visual elements, and developers build the website’s functionality to make it work correctly.
What is the main difference between website designing and website development?
The main difference between website designing and website development is that designing focuses on the aesthetics and user experience of a website, while development focuses on the functionality and technical aspects of the site.
Why is optimising customer touchpoints online beneficial for businesses?
Optimizing customer touchpoints online is beneficial for businesses because it improves user experience, increases engagement and conversion rates, enhances brand perception, fosters customer loyalty, provides valuable data for personalized marketing strategies, and ultimately drives business growth and profitability in the digital age.
