Direct Marketing

Direct marketing is like sending personalized messages and offers directly to people who might be interested in them. Instead of shouting to everyone, it talks to specific individuals or groups.

Here’s how it works: businesses use information about what people like and how they behave to send messages that feel more personal. They can use different methods like sending letters, making phone calls, sending emails, or even text messages.

The goal is to make people feel like the message is just for them, not for everyone else. This makes them more likely to pay attention and maybe even respond. But it’s important to be respectful and not bother people too much. By doing it right, businesses can build stronger connections with customers and make more sales.