Local business stores are now getting more and more digitised. Pandemic has accelerated the pace of digitisation for businesses across various industries and verticals. It has now become necessary for a business to maintain their online presence. With just a few mouse clicks, you can have your online business up and running in minutes rather than hours. You must first choose an e-commerce platform that is acceptable for your business-specific requirements.
Building a website can be a costly affair. In this suspicion there are a lot of business owners who are still sceptical about digitising their operations and haven’t been able to make the best use of the technology to advantage their business.
In order to develop a successful website, you must analyze every aspect and consider the importance of the website development process.
In this respect, they must know of the advantages offered by WordPress in building a cost-effective solution for their business. Here is the reading which focuses on answering the multitude of questions to discuss the ways in which you can create your own online store through a WordPress website.
Table of Contents
Does WordPress have the ability to develop an e-commerce website?
With the enormous variety of ready-made themes which are easily accessible. WordPress is a fantastic platform for establishing an e-commerce website. By using the plugins which are already included with the platform. You will be able to incorporate comprehensive e-commerce capabilities into your website.
What is the difference between Shopify and WordPress in terms of simplicity?
Shopify has a more straightforward user interface. Moreover, in contrast to WordPress, you don’t need to know how to program or install any other software to be able to sell your products online. Shopify has everything you need to start selling online right now. The biggest difference between Shopify and WordPress is in the code.
Follow these seven steps to get your Blog e-commerce website up and operating as quickly as possible
1. Install WordPress
Installing WordPress may be skilful in two ways:
- WordPress installation with a single click
- WordPress installation through the PowerShell
WordPress installation with a single click
WordPress hosting is one of the best options if you are looking for a solution which can help you create your website through drag and down method.
To make this possible it is important to have a hosting solution through which you can install WordPress and host your website.
After you’ve signed up for their services, you can easily download WordPress from your hosting panel.
2. Get the best domain name for your website
There are various websites which enable you to acquire a domain name at a reasonable price. You may be able to locate the one you want for free if you pay a regular payment on a timely basis.
Getting the best domain name is important to help your brand become popular for the audience. This is important to get constant redirects and click to your website. The domain name you desire may however be unavailable for purchase or may be available at much higher price making it unfortunate to get it.
For this it is important to have an early mover advantage for reserving your domain. Furthermore, other important considerations are required to be kept in mind while choosing your domain name. These include – keeping your domain name short, unique and competitive.
3. Select a template for your website
Everything on your website will be technologically progressive following the theme you have chosen. In addition to being a superb platform, WordPress also enables you to entirely alter the style and feel of your website by editing or adding to the web page it uses.
This helps you to overpower the disadvantage of not being a coding genius. Furthermore, WordPress offers you the advantage of flexibility and customisation. It makes sense to go with something that looks to be as close as possible to your final version.
WordPress offers you the advantage of deciding which theme is best for your online business along with the list of wide range of feature options and functionalities. WordPress hence offers you the advantage of saving you a lot of time and frustration in the long run.
4. Activate the e-Commerce plugin on your website
It’s time to install it from inside the WordPress administration area. To make things simpler, we’ll assume you’ve done the needful on the platform for the sake of the upcoming steps:
- Join in your WordPress administration area.
- Navigate to the Plugins area on the left pane and select Appropriate Combination.
- Insert “Plugin” into the search field and press the Enter key. Click on the “Install Now” button after selecting your desired plugin.
5. Involve products into your website
After installing the desired plugins and themes it is now time to add products in your website to make it functional.
If you’re uploading a product, the following factors are essential:
- Product Name (keyword)
- Introduction
- Specifications
- Description
- Key features
- Customer satisfaction
- Pros and Cons
- Quick Shopping Things
- FAQs
- Conclusions
WordPress provides comprehensive instruction on how to upload each product category. Using these you can regularly update your product listings and make your website functionally relevant.
6. Include information that encourages conversions
Textual changes on your most significant pages should be made at this time. Your content on a WordPress website must include of the following:
- Product descriptions
- Microcopy
- Privacy Policy
Product descriptions
Informative product descriptions must be concise and comprehensive at the same time. Before making a purchase, make a list of everything you want to know about the product including information that is not readily apparent from the photographs. When it comes to formatting and content, it’s a good idea to use key points.
Microcopy
Mistakes, informational content, and call to action are all examples of microcopy on your website. Without a doubt, this is the most important content on your website. It serves to comfort and persuades your site visitors at crucial points.
Writing is a lengthy process, and don’t rush through it. Take into account the feelings of your website’s visitors as they go through it. Perhaps a button with reads, take a look might be a better fit for the landing page.
If your customer is at this stage, they are curious to learn more about your company and aren’t quite ready to make a purchase just so far.
Privacy Policy
WordPress will ask you to choose a privacy policy page before starting your website. It is upto you to keep it or delete it. But to start your e-commerce website it is highly recommended to include a Privacy Policy page to protect your website’s information and product. This can be done simply through the drag and drop method through WordPress.
Final Words
WordPress is one of the most popular platforms on the web. By working on WordPress you can easily build your e-commerce website. However WordPress is only recommended in cases when your website does not have a lot of visitors and only a few product listings. By building your website on WordPress you however have the important advantage of updating your web pages regularly. Furthermore, the cost of maintaining and developing your WordPress is a lot less compared to websites on other technologies like PHP and Laravel
We are Team EMB the voice behind this insightful blog.
